How to announce, loud and clear, that you are bringing an ultra-quiet floor to the market? By whispering. The Nakuru collection has all the qualities of every Parquetvinyl floor, but is also wonderfully sound-absorbing due to the ultra-quiet top layer. The launch movie we created for Nakuru had to sell silence, so we let the product shine in an ASMR-inspired video.
Soft rustling in a microphone, the whisper of your loved one straight into the shell of your ear, the scribble of a pen on fresh paper... Do you feel it too? We did the same with a warm, deep voice, that whispers what Nakuru has to offer. From the soft tap of a ball on wood to the light splash of water over the waterproof board: with this ASMR video we added some playful substance to the take ‘Such a quiet floor, it’s unheard of’.

